Listen to the complete Andrew Warner's (Mixergy) interview with Kevin Sahin, founder of ScrapingBee (from $0 to $1.5 million USD annual recurring revenue in 3 years). Archived downloadable podcast is here.
Tactics Kevin used to grow his business:
- Learn from guys who made it. Ask them for advice.
- Build the audience first. Your first customers will come from this group of people. Blog about the subject before building the product/service. That way you'll build the search engine ranking.
- Once you have enough content, write an e-book covering the subject. For help with self-publishing, see the book recommendation below.
- Now that you have an audience and know their needs, now is the time to create the software.
- Market it on forums (sub-reddits) that cover the subject.
- Be active with your customers, talk with them, discover their problems and keep on blogging about it. Creating more niche content will further improve your web page rank.
- To get your customers on the phone - offer them a discount (for example, you can announce it via banner on the website).
Book recommendation (Amazon affiliate link):
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