Thursday, August 21, 2025

New word puzzle game - Worderer

Last updated: 2025.11.01

My new game is 'officially' released today and can be downloaded from Google Play here. Daily word puzzles will help you exercise your brain and expand your vocabulary. The top three world languages are supported: English, Spanish and Croatian. YouTube videos with game-play are here: en, es, hr.

I wrote the core of the game about a year ago, but put it aside after discovering a comparable word game that had fewer than 50 downloads in 10 months. Still, I seem to be haunted by unfinished projects, so I picked it up again and decided to release it anyway - even though I had told myself I was done with native Android development.

Give the game a try and let me know what you think!

2025.09.20 update

One month since launch!
Downloads so far: 10
Daily Active Users: 0

My current marketing approach has been posting in puzzle and game-related subreddits, but unfortunately most of those posts end up getting auto-filtered 😅. Getting visibility is harder than coding the game itself.

2025.11.01 update

Following advice from social media, I decided to promote Worderer by posting daily gameplay clips — not the latest daily challenges (as that wouldn’t make much sense), but the easiest ones from random previous days. I’ve been doing this for the past month.

Two months after launch, here are the results of my marketing efforts (31 videos posted):

  • Downloads: <50 (still)
  • Installed audience: 9
  • Monthly active users: 4

Here is how it went on each social network:

Bluesky — I couldn’t open an account without getting blocked.

Facebook (Worderer Page) — No interaction with my short videos, post insights showed only a handful of views at best.

Instagram — Zero followers, two likes across 31 posts. Shorts from the past week had 0 views. The most-viewed video (340 views) was posted on the second day.

Mastodon — No interaction at all.

TikTok — The most-liked video (2 likes) had just 15 views and was posted on the final day. The video with the most views (308) came the day before. Views improved slightly when I added background music — I found ragtime to be a good fit, since it’s light, cheerful, and often in the public domain (though one video still got muted on both TikTok and YouTube due to a false copyright claim). Only recently has TikTok allowed me to like other videos, and I still can’t follow anyone. Currently: 3 followers, 7 likes total.

X-Twitter — No followers, no likes. Statistics show between 0–8 views per post.

YouTube — Two longer videos (not shorts) got 0 and 2 views. Shorts ranged from 0–100 views, with only the first one receiving a like.

Since the number of downloads and active users didn’t increase, it’s clear that one month of daily posting hasn’t had much effect.

One general takeaway: it’s better to post screencasts in dark mode, since some platforms display video descriptions in white text.

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